Comparisons

StampyWallet or Passcard, once your customer list grows

Published · Updated

Passcard has a free plan capped at thirty customers. What matters is what comes after: its first paid plan costs €35 excl. VAT a month. StampyWallet starts at €20 excl. VAT, with unlimited customers from day one.

Who is StampyWallet right for, instead of Passcard?

A hair salon or a downtown café passes thirty customers within a few weeks, and from then on the price is paid every month. StampyWallet is built for that moment: €20 excl. VAT a month against Passcard's €35, unlimited customers and team, Google review requests on Growth at €40 rather than a €59 plan, and 30 days to try everything first.

Both offers, read on the same day

Entry price

StampyWallet : $29 / £19 / €20 a monthbefore tax

Passcard : Free up to 30 customersthen €35 excl. VAT / month, €59 on Pro

Setup fee

StampyWallet : €0

Passcard : No setup fee

Trial

StampyWallet : 30 days free

Passcard : 14 days of Prono card required

Commitment

StampyWallet : No commitment

Passcard : No commitment

What is capped

StampyWallet : Unlimited customers, cards and scans

Passcard : Free: 30 customers, 1 card, 1 message a month; unlimited customers from €35

Passcard prices read on October 26, 2026 from their public pricing page (passcard.fr/tarifs). Prices change: check before deciding.

Our verdict

Past thirty customers, Passcard moves to €35 excl. VAT a month. We start at €20 excl. VAT, with unlimited customers on the first plan and thirty days to judge for real.

Create my card See our pricing

From paper to Wallet

The same stamp card, except it no longer gets lost

On the left, the paper card that ends up at the bottom of a bag. On the right, the same card designed by StampyWallet and saved in Apple Wallet or Google Wallet: it gets stamped with a scan and updates itself.

BeforePaper: forgotten, lost, started over
Café Mira loyalty card in the Wallet, 6 of 10 stamps
AfterIn your customer's Wallet, no app

No app to downloadCustomers scan a QR code or the link in your bio: the card goes into Apple Wallet or Google Wallet, or opens as a web card.

Stamps, tiers, points, two countersOne reward or several on the same card, plus a second row for a separate range (beard trims, matcha).

Per visit or by amount spentOne stamp a visit, one stamp per $10 or 1 point per dollar: you set the rule.

What changes

Why StampyWallet rather than Passcard

€15 less every month

Passcard's first paid plan, Essentiel, costs €35 excl. VAT a month with no commitment, or €29.17 billed yearly. Our Essential plan is €20 excl. VAT, €17 billed yearly. Paid monthly, the gap is €180 a year, with unlimited customers, an unlimited team and free Wallet notifications on our side.

The free plan stops at thirty people

Thirty customers, one card and one message a month: that is a week in a good bakery. Our thirty-day trial gives you the whole product with no customer cap, so you judge on the real thing.

Thirty days of trial rather than fourteen

Passcard offers fourteen days of its Pro plan. In two weeks a salon sees only part of its clients and a café is barely starting to see regulars come back. Our thirty days cover a full cycle: the first cards added, the first returns, the first reward given.

On the lock screen

The right message, to the right customer, at the right time

A Wallet notification shows up on the lock screen, free and unmetered. Four messages you send with StampyWallet, from sample shops:

  1. 1Message to one customerEssential
  2. 2Recurring message, every TuesdayGrowth
  3. 3Win-back at each customer's own rhythmGrowth
  4. 4Pre-ordersGrowth

One customer, or all of them"Your order is ready" from the customer page or the scanner, from Essential; or one notification to everyone, or to a group that builds itself.

Scheduled and recurringEvery week, every month, the first Monday: written once, sent at your shop's local time, closed days skipped.

At each customer's rhythmThe win-back goes out when a customer passes their own usual gap between visits, counted in opening days.

Over a year

What the entry plan costs, StampyWallet or Passcard

The listed entry price times the number of months, plus any setup fee, before usage fees.

What their page says: « Free up to 30 customers, then €35 excl. VAT / month, €59 on Pro » ; « No setup fee ».

Over 12 months

StampyWallet Essential€240

12 × €20 a month + €0 setup

Passcard€420

12 × €35 a month + €0 setup

€180 less with StampyWallet over 12 months.

The control-group report

One customer in ten doesn't get your messages. That customer is the proof the others came back because of them.

On Growth, StampyWallet sets aside one customer in ten at random and compares their return visits with those of the customers who got the win-back, the birthday or the notification. The gap is what your messages really brought back, in visits and in money.

None of the tools checked on October 26, 2026 lists a measurement like this on its page.

Line by line

StampyWallet and Passcard, line by line

  • Yes
  • With conditions
  • Not stated
Criterion StampyWallet Passcard
Messages and texts2
Text messages to customersYes : 200 a month (Growth)Not stated : Not mentioned by Passcard
Message results measured against a control groupYes : 1 customer in 10 (Growth)Not stated : Not mentioned by Passcard
Google reviews1
Google review requestsYes : Direct link, no filtering (Growth)Yes : Pro plan (€59 excl. VAT / month), the evening of the visit
Price and terms4
Entry paid plan$29 / £19 / €20 a month, before tax€35 excl. VAT / month
Billed yearly$24 / £16 / €17 a month€29.17 excl. VAT / month
Free tierNo, a full 30 days instead30 customers, 1 card, 1 message a month
Trial30 days free14 days of Pro, no card

The recorded text is what counts; "Not stated" means their page doesn't say it. Passcard prices read on October 26, 2026 from their public pricing page (passcard.fr/tarifs). Prices change: check before deciding.

Network, several locations

Three locations, one account, numbers for each

One card for the whole network, or one card per location: your choice. Each address has its own numbers, team, messages and Google reviews, and on Monday the network report lands in your inbox.

One card or severalStamps earned at Bastille count at Canal, or each location keeps its own card: it's a setting.

Per locationNumbers, team, messages and Google reviews tracked address by address, and compared in the Monday report.

Public price€90 a month before tax for three locations, then €25 per location, billed in euros: written here, no quote.

Everything StampyWallet does

The three plans, line by line

Unlimited customers, cards, scans and team members on every plan. No commitment, no setup fee.

Everything StampyWallet doesEssential$29a month, £19 UK, €20 EuropeGrowth$49a month, £35 UK, €40 EuropeNetwork€90a month, 3 locations, billed in euros
The card and the counter
Apple Wallet and Google Wallet card, no app for the customerIncludedIncludedIncluded
Stamps, tiers or points; two counters on one card; stamps by amount spentIncludedIncludedIncluded
Scanner on any phone, even offline; merchant mobile appIncludedIncludedIncluded
Unlimited team, roles and who stamped whatIncludedIncludedIncluded
Messages
Free Wallet notifications to all your customersIncludedIncludedIncluded
Message to one customer: "your order is ready"IncludedIncludedIncluded
Monday report by emailIncludedIncludedIncluded
Automatic groups and targeted messagesNot includedIncludedIncluded
Scheduled and recurring messagesNot includedIncludedIncluded
Win-back at each customer's rhythm, "one stamp to go" remindersNot includedIncludedIncluded
Birthday with a real gift, valid 30 daysNot includedIncludedIncluded
200 texts a month (Network: per location)Not includedIncludedIncluded
Control-group report: what your messages brought backNot includedIncludedIncluded
Sell more
Google review requests, plus your rating and review count tracked every weekNot includedIncludedIncluded
Gift cards and prepaid packs, redeemed with a scanNot includedIncludedIncluded
Pre-orders: page, form, requests receivedNot includedIncludedIncluded
Connect and grow
Till connectors; Shopify, Zapier, Make and n8n self-serve; webhooks and APINot includedIncludedIncluded
Several locations: numbers, teams, messages and reviews per addressNot includedNot includedIncluded
One card for the network or one per location; network reportNot includedNot includedIncluded

Claude connector available; the ChatGPT app is under review by OpenAI. Essential and Growth also come yearly ($24 and $41 a month). See pricing

What changes

What StampyWallet adds, compared with Passcard

On Growth, $49 / £35 / €40 a month. See every feature

  1. 01

    Texts, where Passcard lists none

    Passcard's pricing page doesn't mention texts: its messages go through the card.

  2. 02

    Google reviews, for less

    Passcard keeps Google review requests for its Pro plan, €59 excl. VAT a month; ours are part of Growth.

Who it is for

The businesses we built this for

Questions

StampyWallet and Passcard, the questions that keep coming up

Passcard is free, so why pay for StampyWallet?

Passcard's free plan stops at thirty customers, one card and one message a month. Beyond that, Essentiel costs €35 excl. VAT a month with no commitment. StampyWallet Essential costs €20 excl. VAT, with unlimited customers.

Is there a customer limit at StampyWallet, as on Passcard's free plan?

No. Customers, cards and scans are unlimited on every plan, including Essential at €20 excl. VAT.

How long is the trial compared with Passcard?

Thirty days free with us, no commitment, with every Growth feature. Passcard offers fourteen days of its Pro plan.

How do Google review requests compare with Passcard?

Passcard keeps Google review requests for its Pro plan, €59 excl. VAT a month, and sends them the evening of the visit. Ours come with Growth at €40: the request goes out after a reward, with a direct link to your listing, and every customer gets the same one.

Is there a cheaper alternative to Passcard's paid plans?

StampyWallet: €20 excl. VAT a month on Essential, €17 billed yearly, with no commitment and 30 days free. That includes an Apple Wallet and Google Wallet card with no app, unlimited customers and team, and free Wallet notifications. Passcard's first paid plan is €35 excl. VAT a month.

Thirty days to make up your own mind

Thirty days free, no credit card, no commitment, every Growth feature open. A printed sign and your phone are enough to stamp your first customer this afternoon.

Create my card See the pricing

Trademarks are named for comparison only and belong to their owners. Sources: their public pages, on the date shown. An error? bonjour@stampywallet.com, and we fix it.